Every

At Every, I ran the company's social presence across X, LinkedIn, and YouTube, managing a combined audience of more than 75k followers, and 100k newsletter subscribers. Alongside the main Every account, I also led strategy and publishing for four product brands — Cora, Monologue, Sparkle, and Spiral. I built a cohesive social engine that translated complex AI writing and coding concepts into clear, engaging stories for technical builders, creators, and executives. I owned the content calendar, wrote and produced native posts across formats, and partnered with product, editorial, and growth teams to support major launches like Claude Code Camp, product launches, and seasonal campaigns. My work drove consistent yearly ATH growth in impressions, engagement, and paid subscriber conversion.